WE DECIDE 2016

SHE'S IT JOINS WE DECIDE 2016 TO EMPOWER WOMEN IN BUSINESS TO ENGAGE IN THE 2016 PRESIDENTIAL ELECTION

West Chester, PA. April 8, 2016– She’s It is announcing its partnership with leading business organizations in a new initiative – WE Decide 2016 – created to encourage women in business to raise their voice this election season and monitor issues of importance to them and their business from now until November 2016.

WE Decide 2016 provides women in business with an opportunity to privately share their opinions on an array of issues, through our unique online platform powered by Women Impacting Public Policy (WIPP) and Personal BlackBox (PBB), a better data relationship company. Women business owners can visit the WE Decide 2016 website – www.WEDecide2016.org – and sign up to access their own personal polling station to confidentially take quick polls on hot topics from the campaign trail, respond to in depth issue surveys, and participate in our “Tell Us!” section to express their unique perspective on the challenges they face.

“Every issue is a woman’s issue. Economics, healthcare, fair wages and so much more but you have to get involved”, says Tam Williams, Founder of She’s It. “Every election is important but this one has so much at stake for women that we can’t sit on the sidelines.”

As feedback is received, WE Decide 2016 will highlight compelling insights and trends with the goal of educating the candidates, the media and voters on the top priorities to women in business. Leveraging the insight, secure poll data and user comments, WE Decide 2016 will publish a Women in Business Policy Priorities report prior to the national conventions to encourage political parties and their candidates to prioritize and discuss issues of significance to women entrepreneurs.

“Female voters will have immense power this presidential election,” said Kristie Arslan, executive director of Women Impacting Public Policy (WIPP). “It is time for women in business to unite to bring to the forefront of the presidential debate the issues critical to secure our own economic empowerment and success.”

About She’s It: She’s It is an online lifestyle brand consisting of She’s It, She’s Fit and Live Life GRAND! These brands provide information and motivation to women on products and services for women, many produced by women and about women to live a fulfilling and GRAND life. Visit www.shesit.com for more information.

About We Decide 2016: WE Decide 2016, a collaboration of business organizations, is uniting women in business across the country to raise their voices and engage in the 2016 presidential election. Powered by Women Impacting Public Policy (WIPP) and Personal BlackBox, WE Decide 2016 gathers feedback on an array of issues through our unique platform, highlight compelling insights and trends with the goal of educating the candidates, the media and voters on the top priorities to women in business this election season. Visit www.wedecide2016.org for more information.